HTA VISITOR TRACKING DASHBOARD

Inspired by the regenerative loʻi kalo system that sustained Hawaiʻi for generations, the HTA Dashboard offers a window into the vitality of our tourism ecosystem. Powered by the Hawaiʻi Tourism Authority and Ward Research, these dashboards—Regenerative, Tourism, and Quarterly—provide key metrics to track visitor trends, economic impacts, and regenerative efforts. Explore interactive data to see how tourism can nourish our communities, uplift local stewardship, and ensure a thriving, culturally rich Hawaiʻi for today and tomorrow.

Regenerative Dashboard

Regenerative tourism is a sustainable approach to travel that aims to leave a destination better than it was before. Ward Research’s Regenerative Tourism Dashboard includes metrics that can provide insights into regenerative aspects of tourism including participation in regenerative activities, spending on certain categories, and the rate of Native Hawaiians working in tourism. We believe these metrics are the best available measures of Regenerative Tourism in Hawai‘i.  Toggle between different markets for insight into each major market area. Data on this dashboard will be updated annually. 

Tourism Dashboard

Ward Research’s Tourism Dashboard provides key tourism metrics, offering insights into visitor arrivals, spending trends, and resident sentiment. Use the interactive visualizations to track tourism performance and identify patterns that impact the local economy. Toggle between different markets for insight into each major market area. Data on this dashboard will be updated annually. 

Quarterly Dashboard

Ward Research’s Quarterly Dashboard provides key tourism metrics but at the quarterly level. Toggle between different markets for insight into each major market area. Data on this dashboard will be updated quarterly.